The aviation industry has such long sales cycles, what can I do to stay top of mind? Sales cycles in the aerospace industry can be daunting, averaging up to six months (or longer) – a so-called ‘quick win’ is hard to come by. As a result, this makes staying motivated a bit challenging. Sometimes you feel you are almost nagging the potential buyer by following up, “Hey, just checking in to see if I can answer any questions on our proposal?” Read more
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