AERPOWER Blog

We really, really love what we do.

Category: Pro Tips

Pro Tips for First-Time Marketers

I’ve never done marketing before but I know our business needs it to support growth. Where should I start? This is the number one question I get from new clients. Well, this and ‘how much money should I spend on marketing?’ My response to each of these questions is a bit to unpack – hang with me on this. While we want the answer to be easy (and believe me, I wish it were), it’s a bit more complicated. Read more