Lisa Sifuentes is the founder and CEO of AERPOWER Aviation Marketing. Starting in aerospace marketing in 2001 at a bearing repair company in Southern California, Lisa quickly realized her calling. Managing trade shows, conducting research, and assisting with various marketing efforts while holding this role helped her form a love of all things marketing.
In 2007 Lisa joined BDN Aerospace Marketing as an Account Manager. She supported multiple clients ranging from OEMs to aftermarket and MROs from various aerospace verticals, including helicopters, general aviation, business aviation, commercial transport and defense companies. As the business grew into offering a more diversified range of marketing services, Lisa engaged with clients on varying marketing strategies and tactics. During her 13-year tenure at BDN, she advanced to Vice President of Client Services and Vice President at the agency.
Her passion for helping clients achieve their sales and marketing goals while driving business growth led her to where she is today. Realizing that focusing on a select group of clients to truly dive into their needs, Lisa launched AERPOWER with a specific approach to remain exclusively focused on helping clients succeed.
Outside of AERPOWER, you will find Lisa spending time with her family, shopping, eating great Asian food, crushing a high-intensity workout (when she actually makes it to class) and learning.